What is local SEO?
Local SEO is the process of optimizing your website and content so that your webpage is more visible when a search quarry by someone in close proximity to your location searches for your targeted keywords.
You probably already have found a business that’s been locally optimized; If you’ve ever been hungry and searched “food near me” then you have asked google to show you local business. Usually the business listed first will have implemented local SEO strategies to appear there.
The google algorithm uses your historical data, cookies, account personalization factors, your location, and will even try to understand the intent of your search based in previous searches. All of these factors play a roll into local SEO and how search results appear.
A strong SEO strategy is all about providing the necessary information to Google (and other search engines) to match your local business to people searching for the products and services you offer at the exact moment they’re searching for it.
Local SEO and Your Business
If you want to be found by local customers who are searching for businesses like yours, it’s important to optimize your online presence for local search. This includes making sure you show up in search results for relevant keywords, as well as having accurate and complete information about your business on sites like Google My Business.
With the rise of voice search and the increasing use of smartphones to find local businesses, it’s more important than ever to make sure you’re visible in these search results. Our team of SEO experts has the knowledge and experience to help you optimize your online presence and get found by local customers when it matters most.